About Us

We are Jiehan and Felina, a husband and wife team based in Edmonton, AB. We started way back in 2015 during our postgraduate studies. We first recognized the need for personalized gifts during our own wedding earlier in that year. Being postgraduate students with nothing to lose, we took a chance to create a business focusing in personalized wedding gifts and it became a hit just one month after launching our store on Etsy.

Fast forward to 2020, right at the start of pandemic. Just like many inspired moms on maternity leave, Felina had the opportunity to be sitting down (day and night) to come up with all the wild, crazy ideas to expand our family business. What began as a wedding-focused business has then expanded into a gifting business to celebrate moments big and small. We designed a range of beautiful gift boxes with all the important milestones in mind.

Our Mission

At The Little Charm Box, personalization is at the heart of everything we do. We aim to bring affordable and unique personalized gift boxes for all occasions in a memorable way.

Our motto, "The perfect gift is a personal one," is something we take to heart, and we strive to make every gift we create as special and unique as the person receiving it.

Not just your regular gift company….

Why Choose Us

Our handmade natural products are exclusive to our brand. We only use the best natural ingredients and know exactly what goes into them.

We have all the equipments you need to personalize your custom printed products - including laser engraving, vinyl cutting, heat press, and sublimation. We have created personalized wooden serving boards, coasters, canvas pouches, handkerchiefs, ceramic ornaments and trays, flutes, and many more!

Our commitment to promoting

diversity, equity & inclusion

At The Little Charm Box, we are committed to promoting diversity, equity, and inclusion in our workplace. We will actively seek out and hire employees from diverse backgrounds, provide training and development opportunities to increase awareness of DEI issues, establish policies and practices that promote diversity, equity, and inclusion, and regularly assess our progress towards achieving our DEI goals. We believe that a diverse and inclusive workplace is not only the right thing to do but also benefits our company and our customers.

why choose us

Supporting Other small businesses

We find joy in sourcing products from other small businesses mainly in Canada and the US, and we love adding in the extra love and care by hand-boxing them. If you have something specific in mind, let us know and we will do the sourcing!

We partner with a local logistic company that help with the transfer of packages to Montana for shipping with USPS/FEDEX. That way, shipping to US is affordable, quick and easy! We partner with Canada Post/FEDEX for all shipments within Canada.